The future of the perfect bra fit

From your Bra Fit Authority.
15 years. 1,900 certified Bra Fit Experts.
5 million satisfied women.

Try It Now

The SomaInnofit app
is easy to use

3 easy steps. Put SOMAINNOFIT on. Log on to the app and get your personalized and precise measurements in seconds. That's it. Bras are curated exclusively for you and shoppable, right in the app.

Frequently Asked Questions

Online Only

Special introductory offer

$25

reg $59

Plus get $25 off a
full-price bra

when you purchase somainnofit

Pre-Order Now Details
Sold out in hours! Pre-order now for the next delivery

How to find your perfect bra fit

With Soma InnoFit

Use SomaINNOFIT, our new bra fit
technology, at home with the app.
Soma bras are curated exclusively for you and shoppable, right in the app.

Shop Now

5-Star Personal Service

Our 1,900+ certified Bra Fit Experts in boutiques will professionaly find your size and bring your best Soma® bras
right to your fitting room.

Find Your Boutique

Measure Yourself

Follow along with our video.
Then enter your size below to
find the best bras for you.

Find Your Bra Size

Your bra fit authority

Right bra. Right fit. We guarantee it.
Free returns on full-price bras

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Find your underpower

Because when your bra
fits perfectly, You are
unstoppable